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IMarketplace · WebWeb & CMSCase study

Indiangadiwala

Lets a buyer in Bhopal shortlist a verified used car, and a seller get a quote and get paid inside two days.

Used-car marketplace for buying and selling verified pre-owned vehicles — brand-filtered inventory, a three-step sell-and-valuation flow and WhatsApp-led enquiries on a statically exported Next.js front end.

Live siteSource private
Indiangadiwala interface
Industry
Automotive Retail
Role
Full-Stack Engineer
Type
Website
Year
2026
Status
Maintained
100+
Verified Cars
500+
Customers
24–48 hrs
Sale Cycle

Overview

Indiangadiwala is a used-car marketplace serving Bhopal, built to replace a listings-and-phone-calls business with something buyers and sellers can run themselves. Buyers search a curated, inspected inventory and filter it by the brands that actually move locally — Maruti Suzuki, Hyundai, Tata, Mahindra, Honda and Toyota — while sellers go through a three-step flow: share the car's details and photos, get an instant quote, and get paid once the sale closes.

The front end is a Next.js App Router build with Tailwind CSS, exported statically and served behind LiteSpeed so listing pages load instantly on the mid-range Android phones most of the traffic arrives on. Accounts, enquiries and the valuation flow run against the REST API, and every buy-or-sell call to action hands off to WhatsApp with the message already written for that intent — which is where this market's conversations actually happen.

The problem

The business ran on classifieds posts and phone calls. Buyers had no way to see what was actually in stock or filter it by the brand they wanted, and sellers had no idea what their car was worth until someone rang them back — so both sides dropped out of the funnel before anyone spoke.

The solution

Built a marketplace front end on Next.js and Tailwind: a searchable, brand-filtered inventory of inspected cars, a featured collection on the landing page, accounts for returning buyers, and a three-step sell flow that puts a quote in front of a seller immediately. Every call to action opens WhatsApp with the enquiry already written, so the handoff to a human keeps the context.

Technical stack

Frontend

  • Next.js
  • React
  • Tailwind CSS

Infrastructure

  • REST APIs
  • WhatsApp Integration
  • SEO

System architecture

  1. 1

    Next.js App Router with Tailwind CSS, exported statically and served over LiteSpeed for fast first loads on mobile

  2. 2

    Brand filtering driven by a query parameter on the buy-cars route, so a brand shortlist is a shareable link

  3. 3

    REST API behind the account, enquiry and valuation flows

  4. 4

    WhatsApp deep links carrying an intent-specific prefilled message instead of a generic contact form

  5. 5

    Dedicated privacy policy and terms routes for the transaction and documentation side of the business

Core features

  • Brand-filtered inventory across Maruti Suzuki, Hyundai, Tata, Mahindra, Honda and Toyota
  • Quick search on the landing page with a hand-picked featured collection
  • Three-step sell flow — share details, get an instant quote, get paid
  • Buyer accounts with registration and sign-in
  • WhatsApp handoff with the enquiry prefilled per intent
  • Static Next.js export for fast loads, with privacy policy and terms pages

Results & impact

Buying and selling moved from phone calls onto a self-serve marketplace — inventory browsable by brand, valuation delivered instantly, and the 24–48 hour sale cycle stated up front instead of negotiated case by case.

Screenshots

Indiangadiwala screenshot 1
Indiangadiwala screenshot 2
Indiangadiwala screenshot 3
Indiangadiwala screenshot 4
Indiangadiwala screenshot 5
Indiangadiwala screenshot 6
Indiangadiwala screenshot 7

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